Four trucks dedicated to the transport of Agua Veri display the image of the tourism promotional campaign “Ribagorza is Pyrenees” on their rear doors.

The Ribagorza Region Tourism Competitiveness Plan, together with a Ribagorza transport company, will carry out this unique advertising campaign, which aims to promote some of the most representative tourist attractions of the region.

A total of four trucks that transport Agua Veri throughout Catalonia and Aragon display on their rear doors four representative images of what can be seen and done in Ribagorza, such as the Forau de Aigualluts waterfall and Aneto, the Romanesque architecture of the Obarra Monastery, adventure sports, and Ribagorza's gastronomy.

The president of the region, José Franch, indicates that it is a low-investment action that is very effective in promoting Ribagorza.

This campaign is part of the promotional strategy to publicize the tourist destination in the local national market.